Do you know what the most used sign material types are? If not, read our post below and discover 4 options that you can use.
Your establishment’s entrance is one of the first contacts consumers have with you. However, just keeping it open is not enough. Your facade must be attractive so that potential customers will want to pass through it.
Even the appearance of your sign—whether in your office or in your store—is a great device for customer attraction and marketing, as that initial impression, if positive, can leverage new customers.
However, many do not know the types of material used for signs or even know their importance. Thus, they fail in visual communication. In order not to fall into this mistake, know now the best options for your business!
The Importance Of The Sign To Attract Customers
In any business, offering good services or products is a key point in building a positive reputation in the market.
However, these are not the only factors that need to be improved to attract customers. Good visual communication, for example, is just as essential for the success of your business.
Having a design that transmits the brand’s values right from the start of your establishment is essential to make consumers identify your work. Therefore, it is important to have a good sign for your facade.
One of the main advantages of investing in signs is precisely the guarantee of attracting customers. After all, this is how consumers will get in touch with your services or products.
Furthermore, signs are easy-to-handle materials, from installation to replacement, and can adapt to different communication demands, in addition to having great visibility in open and frequented places.
The 4 main sign material types
In fact, there are several materials you can use in a sign. So, here we tell you the most used sign material types in the market and that have guaranteed quality. Check out!
The expanded PVC is one of the most versatile plastics on the market. It has an excellent finish and is a great choice for external visual communication due to its low water absorption and high resistance to the forces of nature, such as strong winds and rain.
The acrylic is a sign more enhanced. Laser-cut, this material can be developed in any measure and accepts a more exquisite finish, as it manages to preserve its vivacity but without giving up its lightness.
The MDF is a material with low cost, very sustainable, and high resistance. As much as it is suitable for indoor areas, it can also be used outdoors. However, you should save it from intense sunlight and heavy rain to avoid damage.
Polished or brushed stainless steel
As much as its original idea was to be resistant to corrosion, stainless steel ended up becoming an excellent option for aesthetic issues due to its capacity for hygiene and elegance. In addition, it is a very versatile and noble material, with an excellent cost and very durable.
Anyway, now you know the main types of material for signs and their importance for your business, having in hand the ideal material to invest in your company’s communication!
No matter how diverse the options presented, it is noteworthy that it will be necessary to carefully choose the material to be used. Decide what offers the most advantages for your establishment, both in terms of communication and investment.
Be careful with the visual issue and choose the one that best fits your values — in addition to suiting your target audience to make the desired impression.
So, did you like our article on sign material types? Take the opportunity to continue reading and learn about the 5 types of signs you can invest in right now!